VP Growth and Marketing

We’re looking for an experienced Vice President (VP) of Growth and Marketing to direct and oversee our growth and marketing department.

About this role

As a Vice President of Growth and Marketing, you’ll design, implement, and monitor effective growth and marketing strategies while reporting directly to the CEO.

Your main task will be to take a great brand, beloved across the world by the best designers, and help it grow into a platform everyone uses to express and collaborate on creative ideas.

What you’ll do

  • Own the acquisition and conversion part of the funnel.
  • Help Framer reach their aggressive growth goals towards getting most designers in the world to use Framer every day to better express their ideas.
  • Build and run the marketing and growth teams as a strategic leader that can lead by example and execute on their own when necessary, collaborating closely with the product and sales teams.
  • Develop, execute, and guard the identity, tone, and messaging of Framer to strongly appeal to creative professionals and efficiently convert and retain clients.
  • Execute a great content marketing strategy with substance and efficiently leverage our organic as well as paid acquisition channels.
  • Create and leverage growth marketing tactics (including onboarding, email campaigns, webinars, search optimization techniques, predictive scoring, etc).

Your background

  • 8+ years of experience creating and executing on marketing programs at high- growth startups within the design and developer software space.
  • Experience building and leading teams in a senior role, strong communication and presentation skills, and strategic mindset.
  • Metrics-driven, result-oriented approach, effectively executed with great taste and high standards.
  • Extensive experience with marketing analytics, online marketing, marketing automation, A/B testing, product marketing, and predictive marketing tools.

About you

  • Work well in a fast-paced environment
  • Fluency in English with strong communication skills, both written and verbal
  • Entrepreneurial spirit and drive to succeed
  • You’re great at cross-functional collaboration and you love helping your teammates do their best work
  • Proactive, strategic, implementation-focused
  • Outcome-oriented with a proven track record of success

Practicalities

  • Full-time, onsite at our office in the heart of Amsterdam.
  • Market base salary, with uncapped high bonuses on growth targets and equity.
  • Must be willing to travel frequently to meet with clients.